Rice A Roni is an iconic brand that has brought savory meals to families for over 6 decades. From the iconic jingle to the trolley cars, the San Francisco treat been a ticket to great taste and bold flavors.
Play Video
In 2021, Rice A Roni tapped Authentique Agency to develop their social strategy and creative direction allowing the brand to connect with the modern-day family who is always on the go and looking for meal solutions where you don’t have to sacrifice great taste for convenience.