SEE THROUGH THE LENS
The Authentique Agency is a full service marketing consulting firm focused on leveraging the power of identity. Certified Minority and LGBT owned, we are intentional about creating brand campaigns that genuinely reflect multicultural and LGBTQ life, voices and viewpoints. We believe that to build affinity, a brand must observe the intersectionality of cultural identity, and account for how it influences a consumers’ decision-making. We have over 15 years experience in creating purposeful brand interactions that drive growth and deliver results.
WE DO IT FOR CULTURE, COMMUNITY, and PURPOSE
We are driven by the mission to champion the often misrepresented or misappropriated voices of the African-American and LGBTQIA communities. We are intentional about creating brand campaigns that have deep purpose, and authentically reflect multicultural voices and viewpoints. We actively seek ways to connect diverse cultures and community to mainstream conversation.
LAUDED BY BLACK ENTERPRISE MAGAZINE AS A “YOUNG MARKETING GENIUS”, ROY BRODERICK JR. IS THE FOUNDER AND CEO OF THE AUTHENTIQUE AGENCY. IN 2016, ROY LAUNCHED THE FIRM AS A BLEND OF TWO OF HIS PASSIONS: POSITIONING LGBTQ AND MULTICULTURAL AUDIENCES AS AN INTEGRAL COMPONENT OF A BRAND’S MARKETING STRATEGY, AND CURATING GO-TO-MARKET PLANS THAT CREATE AUTHENTIC CONNECTION TO BOTH AUDIENCES. ROY IS PROUD TO WORK WITH BRANDS LIKE AT&T, INSTAGRAM, AND THE DALLAS MAVERICKS, AND TO HAVE BEEN DESIGNATED AS THE AGENCY OF RECORD FOR THE NATIONAL MUSEUM OF AFRICAN AMERICAN MUSIC.
Eshena Roman is an award winning professional skilled in branding, strategy, media planning AND production. She brings over 15 years of experience to her role as Chief Strategy Officer, and is an expert in delivering insight-driven and culturally relevant plans to Authentique’s clients.
Specializing in 360 degree strategies with multiple channel extensions, she is dedicated to successfully building campaigns that resonate with diverse audiences. Her client work includes: the National Museum of African American Music, the Dallas Mavericks, Instagram, AT&T, State Farm, Ford, Regions Bank and media mogul Steve Harvey.
STEPHANIE EASON IS A MARKETING AND COMMUNICATIONS
STRATEGIST WITH OVER 14 YEARS OF EXPERIENCE IN MARKETING, PUBLIC RELATIONS AND SALES FOR FORTUNE 500 COMPANIES IN ENTERTAINMENT, SPORTS, CONSUMER GOODS, TECH, BEAUTY AND AUTOMOTIVE INDUSTRIES. SHE IS A HIGHLY PERSUASIVE COMMUNICATOR WITH EXPERTISE IN DEVELOPING AND EXECUTING STRATEGY, EXPERIENTIAL MARKETING, ADVERTISING AND MEDIA RELATION CAMPAIGNS THAT SURPASS ORGANIZATIONAL GOALS.
STANZEL JACKSON IS AN EXPERIENTIAL PLANNING AND MEDIA MANAGEMENT PROFESSIONAL WITH OVER 14 YEARS OF EXPERIENCE WORKING IN TELEVISION, RADIO, AND LIVE ENTERTAINMENT PRODUCTION. HIS INGENUITY AND SKILLED ABILITY IN CREATIVE STRATEGY MANAGEMENT AND EXECUTION HAS PLACED HIM IN PARTNERSHIP AMONGST COMPANIES INCLUDING SONY ENTERTAINMENT, PARAMOUNT PICTURES,VIACOM, MARVEL ENTERTAINMENT, CBS RADIO, AND RADIO ONE.
SEE WHAT WE ARE CAPABLE OF
From large brands to small and midsize businesses, Authentique has quickly developed a reputation for delivering superior results.